Miele offers customers a $1,000 gift-with-purchase on some of its most popular appliances through AJ Madison

Brooklyn, NY – July 28, 2010 – AJ Madison, the major household appliance authority providing area residence with quality products and outstanding customer service for 10 years, announces its participation in two gift-with-purchase programs for customers who buy Miele brand appliances. Consumers buying specified combinations of Miele products between now and November 30, 2010 will receive either a free S7 vacuum cleaner or a Zwilling J.A. Henckels 11-piece cookware set. Both gift packages retail for $1,000. “We are excited to award our Miele customers with premium complimentary product packages that reflect the high standard of quality that is expected from the Miele brand,” says Devoree Miller, General Manager for AJ Madison. “A Miele vacuum is a quality product with outstanding cleaning performance, and it’s a gift our customers will remember and appreciate for years. This reward program is sure to continue Miele brand loyalty and create even more of an incentive for new customers to switch to Miele products.”

Encouraging customers to live greener, cleaner and stretch their dollars even further during this promotional period, Miele put together promotions based on their most popular appliance combinations. The first is a Clean Offer that helps keep your home’s air healthier with a free S7 vacuum and a year’s supply of AirClean^™ filter-bags with the purchase of any refrigeration appliance and dishwasher. The second is a Green Offer that centers on a free chef’s grade induction-ready cookware collection with the purchase of an energy-efficient induction cooktop and wall or island ventilation hood.

Miele’s “Fresh Clean Offer” Details (Free S7 Vacuum Cleaner, $1,000 Retail Value): Purchase any Miele refrigerator, freezer or wine storage appliance and any dishwasher to receive a free S7 Tango upright vacuum cleaner plus a year’s supply of AirClean^™ filter-bags. Offer available on purchases made now – November 30, 2010.

Miele’s “Fresh Green Offer” Details (Free 11-piece Cookware Set, $1,000 Retail Value): Purchase any Miele wall or island ventilation hood and induction cooktop to receive a free Zwilling J.A. Henckels TWIN^® Select 11-piece cookware set. [Does not include built-in ventilation hoods or CombiSet^™ induction.] Offer available on purchases made now – November 30, 2010.

About the S7 Vacuum Cleaner: The S7 Tango revolutionizes vacuum design with patented SwivelNeck^™ technology for effortless control. S7 embodies Miele’s legendary performance and filtration with its Sealed System^™ design, certified HEPA filter and unique AirClean^™ filter-bag for unrivaled protection of indoor air quality. Newly released independent tests prove Miele vacuums with the AirClean^™ filter-bag plus Sealed System™ are more effective at safeguarding indoor air quality than the leading HEPA-filtered brands. In fact, Miele vacuums capture and retain over 99.9% of harmful pollutants – on average 622x better than the competition. Complete research details are available at www.mieleusa.com.

About Zwilling J.A. Henckels TWIN^® Select 11-piece cookware set: Satisfying chefs for over 275 years, Zwilling J.A. Henckels legacy offers the TWIN^® Select 11-piece cookware set.  The unique SIGMABOND^® base provides quick, even and lasting heat distribution for perfect results on every cooking surface. Premium welded handles offer “stay cool” comfort and control, while precision fitting lids prevent moisture loss and boil-over mess.

About AJ Madison: AJ Madison is your No. 1 independent online appliance retailer. As a premier authorized dealer with a huge e-commerce presence, AJ Madison offers unbeatable prices, guaranteed secure purchases, and an inventory boasting every top quality brand available today.  AJ Madison is Your Appliance Authority™ with the expertise and experience to cater to all of your appliance needs.

With our comprehensive showroom stocked with knowledgeable appliance consultants, we combine the best aspects of a traditional storefront with the convenience and superior prices of online shopping. Whether you’re interested in cooking products, air conditioners, outdoor living, refrigerators, washers, dryers, dishwashers, food disposals, faucets, AJ Madison consultants help you make the best appliance decision for your needs. These accomplished professionals receive training directly from the brand manufacturers and can provide details regarding top brands like Miele, and hundreds of others.

AJ Madison has proven to be the only serious choice for the discriminating shopper. As the valued customer of an authorized dealer, you can take comfort in the fact that your online purchase is safe and secure, and your warranty will be faithfully honored. AJ Madison is also dedicated to post-sale service—standing by customers from the day of purchase through the lifespan of the product—by offering problem-free delivery nationwide and practical payment plans. This dedication is just one of the many ways that we take pride in proving AJ Madison is your one and only Appliance Authority.

AJ Madison is located at 1416 38^th Street in Brooklyn, NY and carries many well-known name brands including Miele and is an expert in customer service and high end appliances. For store locations and information, visit www.ajmadison.com – or call 800-570-3355.

About Miele: There are only a few brands in the world that have sustained their vision, traditions and high-quality standard for more than a century. Fewer still that can claim consistent family ownership and international brand name integrity. And only one that is recognized for creating the world’s most innovative appliances. Founded in Germany in 1899 with a single promise of Immer Besser, a phrase meaning Forever Better, Miele has dynamically grown to become the world’s largest family-owned and operated appliance company with over 16,000 employees, 12 production facilities, and representation in nearly 100 countries.

As a premium appliance brand represented on all continents, Miele is steadfastly committed to the highest quality, performance and environmental standards. The company’s innovative heritage, state-of-the-art design and engineering aesthetic have inspired comparison to other powerhouse German brands synonymous with innovation: Mercedes-Benz and BMW.

Miele’s range of exceptional consumer appliances includes: vacuum cleaners; laundry systems; rotary irons; dishwashers; built-in convection, speed and steam ovens; cooktops; ventilation hoods; refrigeration; wine storage and coffee systems.